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Wyze shows off the normality (and it ain't pretty) of suburban life in its latest video doorbell ad

Wyze shows off the normality (and it ain't pretty) of suburban life in its latest video doorbell ad

The typical sale for video doorbells is: "You need to see what's going on from your phone to your front door so that no one can steal your Amazon package." Smart home company Wyze has gone a step further, warning its potential users: "You need a video doorbell so the kids in your neighborhood don't put flammable bags of poop on your doormat."

In an apparently hilarious video promoting the new Wyze Video Doorbell Pro, the company invites you to buy its latest doorbell so you can keep a watchful eye on the actual War Zone that's a classic suburban neighborhood.

The video opens with a soothing James Earl Jones-style voiceover discussing the grandeur of the American "front porch" as a young boy runs happily to the front door. But as we zoom in, the baby soon appears as a filthy little turd playing ding dong ditch on the angry father.

We see him loudly pushing the Wyze doorbell through the fisheye lens on the homeowner's Wyze app. As the man leaps in and follows the baby in front of him, he clips a delivery driver, who responds by kicking the package he was delivering onto the porch with all the finesse of an NFL kicker. .
All the while, the soothing narrator is telling us about the benefits of Wyze's new doorbell—including package locating and pet locating—as, on cue, the family's little terrier attacks the mail carrier.

As voiceover lyrics bring fresh-picked zucchini to the neighbors, eggs are thrown at the husband by a whole gang of neighborhood kids. When his wife comes out to rescue him, one of those dastardly kids puts—which we can only understand by his face as he pulls it out—on the doormat with a bag full of flaming dog poop.

It's clearly video doorbell company Ring's own marketing push, which focuses on how close we are all neighbors and how we're all looking out for each other and our packages. Finally — sad to say — Wyze is probably painting a slightly more realistic picture of the storied American neighborhood — and why you'd really want a video doorbell.

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